Archive for the ‘CEIVA’ Category

SECRETS REVEALED! What Consumers Really Want in Digital Photo Frames

Monday, May 18th, 2009

crystal-ceivaRecently I was reading a blog where the author thought that it was almost magical how quickly digital photo frames have risen in popularity… which made me chuckle. What might seem to be an overnight sensation, I assure you, has been a long 9+ years of steady growth since CEIVA first introduced the digital picture frame to the world. Now our “crystal ball” which has served us well, reveals a secret as to just what will make digital frames even more popular with consumers in the future.

To foresee the future, it will help to look back at the past.

When digital cameras first hit the market they were interesting new novelties.  But soon digital camera owners began to realize that with each “click” there was a free picture that could be kept, or deleted. Gone were the days where one would have to wait and pay to see if the picture was a good one.  “Free” pictures made it easy for the digital camera to rise in popularity over the traditional film camera. However, while more pictures were being taken, most were not being seen. Pictures were and still are just stored away on a computer as data files.

Then a little while later… abracadabra! cell phones with built-in cameras appeared. These types of digital cameras added to the ease and opportunity for picture taking. Finally, it seemed as if everyone was taking digital photos with more and more wanting quick, convenient and inexpensive way to display them.

During the rise of the digital camera, we here at CEIVA were producing our magical digital photo frames that revolutionized and defined the industry. In fact, for many years after we first introduce our frames, we pretty much were the ONLY company manufacturing them.

But those days are over. Now it seems, with each new day, a new digital frame magically appears in the market; while “POOF” another frame manufacturer goes out of business, but not before offering their frame at “bargain” super discounted price.

All this hocus pocus makes for a tough market. To remain competitive, and snag any share of the market, manufacturers crank out all sorts of cheap mini gadget “monitors.”  In the rush to get anything that will display an image they miss that first and foremost what they are producing is a picture frame… that happens to be digital.  They focus more on the techno gadget and never consider what pictures mean to the people taking them.

Right from the start, CEIVA has never lost sight of what pictures meant to people. Pictures, be they paper or digital, are moments of our lives that we want to show and share. Showing our photos in a traditional frame has always been easy. Sharing, unless you had extra prints made, was a bit more difficult. That is where our crystal ball comes in.

From the beginning we here at CEIVA saw only a digital future that allowed for both showing AND sharing.  And while most digital frame manufactures still only consider the showing side of pictures, CEIVA saw that technology could also transform the way we shared our pictures. Frames, for the first time could, be that gateway technology that allowed for sharing. So from the start we “built in” a functionality that makes our frames different from all others… that functionality is the ability to SHARE pictures from frame to frame, no matter WHERE the frames are located.

So if you were looking for a quality frame that shows and SHARES your cherished photo, then your future looks bright with a CEIVA.

So until the next post… that’s what CeivaJoe knows!

COMMENT

The Gift is NOT the Gadget

Wednesday, May 6th, 2009

gift-is-not-gadgetThis Sunday is Mother’s Day, an important gift giving holiday. Because of its importance, Mother’s day for CEIVA has historically been a busy time for us, as our frames are popular gift items.

On the surface one might think that our photo frames’ popularity as a gift is due to the fact that they are (1) super easy to use for technically challenged people, (2) can be “networked” with other family members who have CEIVA frames, and (3) can have pictures sent directly into them. And while all these features and benefits are nice, this is not the real reason why our CEIVA’s make great gifts.

Through the years we have learned something from those of you who have given our frames as gifts. We have learned that when you give a CEIVA photo frame as the gift, the gift ends up not being the physical gadget. The gift is what happens within the gadget… and the “gift” is ongoing and different every day.

The real gift is all those special moments in life, captured in pictures, that come shining through for all to see. Only CEIVA frames allow your family photos to “automatically” show up on a kitchen counter, bedside nightstand or anywhere you choose to place the frame. Be they baby pictures, a trip last year to the beach, a wedding, any special moment captured in pictures now all can easily be shared among family members.

So when you give this special gadget get ready… the experience is beyond description. For this “gift” placed in a loved one’s home connects them to family in a simple yet profoundly touching way.

Like you, your bothers, your sisters, and other family members will all able to send photos directly into the CEIVA frame… from anywhere in the world. Lives, families, and special moments will instantly be shared.

Imagine the joy your Mother, your parents or your grandparent will get each morning as they wake up to new pictures. But know, to them these are not just pictures, they are life, they are family, they are a testament of pride and joy.

Happy Mother’s Day

CeivaJoe

PS: We have extended customer service hours this weekend, just in case you have any questions about your new CEIVA photo frame.

COMMENT

Not Our Words… But Our Sentiments

Thursday, April 30th, 2009

Let’s face it, there is ton of ordinary and mundane “content” dumped out on to the web each day. But, every so often you will stumble on a picture, song, story or video that touches something deep within you… for it captures that which is truly important to you.

Since sharing is a core value here at CEIVA, I thought I would share a video with you. This video touches my colleagues and I,  for it reflects the sentiments we hold for the photos in your lives.

Quite simply, we know you treasure your photos, that is why we are committed to finding new ways to share and show those moments you have captured in a picture.

So while the words spoken in this video are Kodak’s and not ours… they certainly embody what CEIVA knows to be true.

Thank you Kodak for saying it so well.

CeivaJoe

COMMENT

Do You Suffer from Multi-Mother Guilt Disorder?

Tuesday, April 28th, 2009

stamp-outIt’s just about that time of year when millions of you will again suffer from your annual spring flair up of Multi-Mother Guilt Disorder (MMGD). In fact, many of you will suffer an attack and not even know it.


What is Multi-Mother Guilt Disorder? Typically, it is the panic and the guilt associated with Mother’s Day gift giving.


How did you acquire MMGD? Well, first of all don’t worry only adults suffer from it. However, you need to know that most likely you caught it as a child. Typically the progression of the disorder goes something like this.


It starts early each year as a new crop of kids smash their open palms in to a wet disc of plaster that is to become their first Mother’s day gift. They let their special gift dry, paint it, and finish by tying a pretty ribbon to it. Then as this gift passes from their hands to their Mother’s, the seeds MMGD are sown.


Each year the gifts for our Mom got better, and those who qualified as a “Mom” expanded. Somewhere along the way, Grandma’s became Moms. For many, because of a divorce, a step-mother qualified for a gift. When you married, you may have not only gained a Mother-in-law but also your spouse’s two Grand Mothers. Then what about that favorite Aunt that never married and who was like a “second mother”? Doesn’t she deserve a gift on Mother’s day too?


I think you get the point. We all start out with one mother and end up with a multitude of special women that should be honored on Mother’s day. The guilt and panic (MMGD) sets in as you try to pick the perfect gift befitting the love, respect and admiration you have for each of them.


Good news! CEIVA cures MMGD! How? Well, first getting them all the SAME gift is the great equalizer that ends the worry over one Mom finding out what the other Mom got.


Plus a CEIVA frame is the gift that keeps on giving. Through the years you and ANY of your Multi-Mom’s loved ones will be able to send digital photos directly INTO any and all of the frames you give as gifts, including Grandmas… even if she doesn’t have a computer! You see, because you send a picture directly to the frame a computer is not needed. This is why sometimes our frames are referred to as “photo receivers” and there are NO digital frames in the world that can do this.


So if you want to cure your own case of MMGD and at the same time connect to one or many Mothers in your life … CEIVA Digital Photo Frames are for you. Plus, right now you can SAVE 20%! Click here to visit the CEIVA Store for details.


So until the next post… that’s what CeivaJoe knows!


COMMENT


Digital Frames… with Gadgets Galore! But Why?

Monday, April 20th, 2009

swisspixsmallRecently I was searching the web looking for what’s new in the world of Digital Photo Frames (DPFs) when I came across this article:  Cubit Launches Photo Frame with Built-in Florescent Light.

Well, I have to admit that title peaked my interest. Why? Well, a frame with a built in florescent lamp  seemed like an odd feature to add to a frame. I just couldn’t help but wonder if the light, when turned on, put a glare over the frame’s screen.

Then I got to thinking about frames in general. It seems that lately, there is a FLOOD of new frames hitting the market, with many having some sort of “shiny” new gadget added on. It is as if the manufactures think that the more they add to their frame the more consumers will be attracted to buy it. (Kinda reminds me of this scene of Dory in Finding Nemo… but I digress.)

Anyway, I’ve seen digital picture frames with all sorts of add-ons integrated into them including such things as:

Now this is not to say that all these features are dumb. In fact, we here at CEIVA are always thinking of ways to improve our photo frames, and we have had our own share of dumb ideas. But we have learned that what works best is to stay true to what the product is… a  picture frame, that just HAPPENS to be digital.

In the 9 years CEIVA has been in the digital frame biz our customers have taught us a lot about how they use their frames in their lives.  While their frames are a big part of their daily life, they’ve shared that they don’t need or want their frame to be loaded with gadgets that constantly need to be tweaked, tinkered or fussed with like a Play Station controller.

So until the next post… that’s what CeivaJoe knows!

COMMENT

A “SNAPPY” App for the iPhone

Sunday, April 12th, 2009
Select any photo on your iPhone and send it straight to your CEIVA frame with CEIVA Snap

iPhones are all the rage. With what seems to be hundreds of new Apps being released each day its no wonder these phones are so popular.

We here at CEIVA love the iPhone. Its design and simplicity, like so many Apple products, is an inspiration to us.

So when we can build bridges between our products and Apple’s, we do so without hesitations.

Take a look at CEIVA Snap, our iPhone “bridge” application that lets you snap pictures and then instantly and directly send them to your own frame or CEIVA frames owned by your friends and family.

The CEIVA Snap app, which is FREE, allows you to take a picture from right within the app and then send to any CEIVA digital photo frame you have access to or to any album you have set up on your CEIVA account.  A copy of the picture, taken through CEIVA Snap, will still reside in your iPhone too… just in case you want to show on the go.

Taking and sharing pictures using cell phones just got easier. In fact, CEIVA’s iPhone app is so easy you might say that it’s a… “CEIVA Snap.”

So until the next post… that’s what CeivaJoe knows!

COMMENT

Fingerprints on Your Frame…Shame on You

Tuesday, March 24th, 2009

These days there’s a lot of talk about digital frames with touch-screen menus.

Fingerprints on your favorite photos is no way to enjoy them

Here’s the one fundamental problem with touch-screen frames: They’re a lot like stainless steel appliances — they seem great until you realize they show every fingerprint. With a touch-screen frame, you’ll touch the display over and over again in order to use the menu, which means you’ll have dozens of fingerprints on your frame.

Would you put your fingerprints all over the surface of a printed photo? Of course not and for good reason—it wrecks the photo and your ability to enjoy it. You would hold a photo from the edges to keep it smudge-free. So if you’ve got a digital frame with a touch-screen menu and you want to enjoy your photos free of fingerprints, you’ll have to clean the display all the time. We think that’s a big hassle.

We also understand that over time some touch-screens lose sensitivity to your touch, making it more and more and difficult to navigate. That’s why we offer either easy-to-use remote controls or on-frame buttons that won’t put messy fingerprints all over your pictures.

So until the next post… that’s what CeivaJoe knows!

COMMENT

Move Your Favorite Faces Out of Facebook Right Into Your CEIVA

Wednesday, March 11th, 2009
Use Facebook?  Send your albums, friends' albums and tagged photos straight to your CEIVA.

Big news for Facebook fans! We just launched CEIVA Sender for Facebook, an all-new application that lets our members send photos straight from Facebook to CEIVA digital frames.

Do you use Facebook? Send your albums, friends’ albums and tagged photos straight to your CEIVA.

It’s another fast and easy way for our customers to share their photos with loved ones across the world.

Take it for a spin and let us know how you use CEIVA Sender for Facebook to share your life as it happens.

So until the next post… that’s what CeivaJoe knows!

COMMENT

Some Digtal Frames Are Freakish Distortions… 4:3 Aspect Ratio Matters

Tuesday, March 10th, 2009

Now you may be wondering, “What on earth is 4:3?” Don’t worry—we’re not asking you to do any math.

4:3 is the most common aspect image viewing ratio of photography. Unless you have an “odd” camera it is your cameras image ratio. It is an INDUSTRY STANDARD used by the vast majority of digital cameras. So if your camera is  offering picture sizes like 1280×960, 1800×1200, and 2048×1536… then it is a 4:3 ratio camera.  So if you want your digital photos displayed on your digital frame without any STEEEEEEERECHED distortion, you’ll want a digital picture frame that also offers 4:3.

While it is not standard for many digital frames on the market display in the 16:9 ratio, which means they WILL distort your photos.

Most photos are taken at 4:3 ratio, so your digital photo frame should display them that way, too.

Most photos are taken at 4:3 ratio, so your digital photo frame should display them that way, too.

To make sure your photos are displayed properly CEIVA offers  8-Inch Digital Photo Frames™ that have the 4:3 aspect ratio. We guarantee  which means that your photos are displayed perfectly. That’s our True-to-Photo™ image technology at work. If you load your photos onto other frames that don’t feature 4:3, your photos will appear stretched out, cropped off or awkwardly squished.

We think you should enjoy your photos just as you took them—without any distortion.

So until the next post… that’s what CeivaJoe knows!

COMMENT

Welcome to viewpoint FRAMED

Monday, February 23rd, 2009

We have become a family of frames.  So to further our connection with you and keep you connected to what’s happening out there in the world of digital photo frames, we have started this blog.

Here at CEIVA, we are truly passionate about what we do. We know that what we do can instantly connect families together… be they across street or across the globe. For 9 years now creating this connectivity is a  privilege, it’s what makes us tick.

As the inventors of the digital photo frame, we’ve got a lot to say about the industry at large, new products and the importance of sharing memories with those you love.

It is important to us that we continue to make the best and most unique digital picture frames in the world.

So thanks for stopping by. We hope you’ll come back often, contribute to the conversation and enjoy your part in the CEIVA community.

So until the next post… that’s what CeivaJoe knows!